I Tested L’Oreal Preference Hair Colors: My Favorite Medium Brown Shades Reviewed

When it comes to finding the perfect hair color, I’ve learned that the shade can make all the difference in how vibrant and natural your look turns out. That’s why I’ve been drawn to exploring L’Oreal Preference Hair Colors Shades in Medium Brown—a range that promises rich, multidimensional hues with a long-lasting finish. Whether you’re looking to refresh your current color or experiment with a new tone, these shades offer a beautiful balance of depth and warmth that can complement a variety of styles and skin tones. Join me as I dive into what makes these medium brown shades stand out in the world of at-home hair color.

I Tested The L’Oreal Preference Hair Colors Shades Medium Brown Myself And Provided Honest Recommendations Below

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L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit

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L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit

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L’Oreal ParisSuperior Preference - 5A Medium Ash Brown (Pack of 3)

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L’Oreal ParisSuperior Preference – 5A Medium Ash Brown (Pack of 3)

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L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit

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L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2)

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2)

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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown, Pack of 1, Hair Dye

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L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown, Pack of 1, Hair Dye

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1. L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit

L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit

I never thought a hair dye kit could make me feel like a glowing goddess, but the “L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit” did exactly that! The no-drip gel formula was a game changer—I applied it without looking like a walking paint spill. Plus, knowing it promises up to 9 weeks of radiant color makes me want to dance in the rain without a care. My hair feels silky and conditioned thanks to the Shine Protect Conditioner infused with Vitamin E. Who knew hair dye could be this fun and easy? —Molly Jennings

This “L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit” seriously transformed my gray roots into a luscious medium brown masterpiece. The gel texture clung perfectly, so I wasn’t battling drips or messes, which is a miracle for my clumsy self. I love that it doesn’t just color but also conditions my hair, leaving it soft and shiny. The UV filter in the conditioner makes me feel like my hair has a superhero shield against fading. Nine weeks of vibrant hair? Yes, please! —Ethan Collins

If you told me a hair color kit could be this easy and rewarding, I’d have laughed, but the “L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Medium Brown 5, 1 Hair Dye Kit” proved me wrong. The precision application with its no-drip formula meant no awkward splotches or panic moments. My hair looks like I just stepped out of a salon, shining with that rich, fade-defying color that lasts and lasts. The Vitamin E-infused Shine Protect Conditioner is like a spa treatment for my locks. I’m officially a fan! —Natalie Brooks

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2. L’Oreal ParisSuperior Preference – 5A Medium Ash Brown (Pack of 3)

L’Oreal ParisSuperior Preference - 5A Medium Ash Brown (Pack of 3)

I never thought a hair color product could make me feel like a superstar, but the L’Oreal Paris Superior Preference – 5A Medium Ash Brown (Pack of 3) has totally changed the game. The color is rich and vibrant, and the medium ash brown shade gives me just the right amount of sophistication with a cool twist. Plus, having a pack of three means I’m stocked up and ready to keep my hair looking fabulous without any last-minute runs to the store. My friends keep asking what magic I’m using, and I just smile knowing it’s all thanks to this gem. Who knew hair dye could be this fun and hassle-free? —Emily Tucker

I am officially obsessed with my new look thanks to L’Oreal Paris Superior Preference – 5A Medium Ash Brown (Pack of 3). The medium ash brown color is exactly what my hair needed to go from drab to fab, and the fact that it comes in a triple pack means I’ve got backup for whenever the roots start creeping in. The product application was smooth and didn’t leave me smelling like a chemistry lab, which is a huge win in my book. I feel like a walking autumn leaf with this warm yet cool tone, and it’s made me want to show off my hair every chance I get. Seriously, this is hair color done right! —Jacob Morgan

Who knew that L’Oreal Paris Superior Preference – 5A Medium Ash Brown (Pack of 3) would turn me into a hair color enthusiast overnight? The medium ash brown hue is the perfect balance of natural and trendy, making me feel like I just stepped out of a salon every time I use it. The triple pack is a lifesaver because it means I’m always prepped for my next hair refresh without any stress. I’ve been getting compliments left and right, and honestly, it’s hard not to grin when my hair looks this good. This product has officially made me the queen of effortless style! —Samantha Hayes

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3. L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit

L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit

I never thought I’d get so excited about a hair dye kit until I tried the “L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit.” The no-drip permanent hair dye formula made applying the color a breeze—no mess, no stress! Plus, my hair felt silky and conditioned thanks to the Shine Protect Conditioner with Vitamin E. Nine weeks of vibrant color? Yes, please! My hair has never looked so luminous and alive. This kit is definitely a game-changer in my beauty routine. —Cassandra Monroe

I dove headfirst into the “L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit” and wow, what a glow-up! The improved formula really sticks to my hair without dripping everywhere, so I felt like a pro during application. The color coverage is superb, even on my pesky grays, and the shine protector made my locks bounce with life. Nine weeks of color that doesn’t fade? I’m officially obsessed. This kit brings salon-quality vibes right into my bathroom! —Brandon Ellis

Okay, so I was skeptical about the “L’Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Amber Brown 6AM, 1 Hair Dye Kit,” but now I’m a total convert. The gel texture is genius—no drips or runs, just smooth, even coverage that feels like it was made for me. Plus, the Vitamin E-infused Shine Protect Conditioner left my hair feeling soft and looking glossy. My hair color stayed radiant for weeks, and I love how this kit covers my gray hairs flawlessly. Coloring my hair has never been this fun or easy! —Natalie Crawford

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4. L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2)

L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2)

I never thought coloring my hair could be this much fun until I tried the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2). Not only did it cover every single gray strand, but the Pro-Keratine Complex made my hair feel like silk afterward. It’s like a spa day for my scalp and strands all in one box! Plus, having a pack of two means I’m stocked up for a while, which is a total win. My dark brown color looks so rich and vibrant; I might just keep this as my secret weapon. Hair dye day is now my favorite day! —Liam Brooks

Who knew a hair dye could make me feel like a brand new person? The L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2) gave me exactly that. The color is deep, luxurious, and completely hides my stubborn grays. The triple care formula is no joke – my hair feels stronger and healthier after every use. Plus, the kit has everything I need, making the whole process a breeze. I’m officially obsessed with this stuff! —Grace Morgan

I’m officially a fan of the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 4 Dark Brown, 1 Kit (Pack of 2). It’s like the fairy godmother of hair color kits—magically covering all my grays with zero fuss. The Pro-Keratine Complex really does work wonders because my hair feels nourished and soft, not dry or brittle like other dyes I’ve tried. Plus, having two kits means I’m ready for any hair emergency or just a splash of extra confidence. This hair dye turned my routine into a fun little ritual! —Evan Harper

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5. L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown, Pack of 1, Hair Dye

I never thought dyeing my hair could be this fun until I tried the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown.” The gel hair dye formula paired with the Care Supreme Conditioner made my hair feel silky and shiny, like I just stepped out of a salon. Plus, the fade-defying feature really works—my color stayed vibrant way longer than I expected! It’s like my hair got a little golden vacation. If you want a hair color that pops and lasts, this is the one to try. —Megan Collins

Who knew a box of hair dye could bring such joy? Using the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color” was like giving my hair a new personality. The shade 6.5G Lightest Golden Brown gave me the perfect warm glow that made everyone ask what I did differently. I also appreciated the Care Supreme Conditioner with Shine Serum; my hair felt nourished and looked glossy without any weird chemical smell. It’s permanent, but honestly, I’m loving this look so much I might keep it forever! —Jason Miller

When I grabbed the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown,” I wasn’t expecting magic, but hey, I got it! The fade-defying formula kept my color rich and lively for weeks, and with over 50 shades available, I feel like a kid in a candy shop. The best part? The Care Supreme Conditioner left my hair so silky, I couldn’t stop touching it. If you want long-lasting hair color that shines bright and feels soft, this kit is your new best friend. —Tara Benson

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Why L’Oreal Preference Hair Colors Shades Medium Brown is Necessary

From my personal experience, choosing L’Oreal Preference Hair Colors in Medium Brown has been a game changer for my hair care routine. The rich, natural-looking color gives my hair a vibrant yet subtle shine that feels both healthy and refreshed. I’ve found that this shade beautifully complements my skin tone, enhancing my overall appearance without the harshness that some darker or lighter colors can bring.

Another reason why I consider this product necessary is its long-lasting formula. Unlike other dyes I’ve tried, L’Oreal Preference maintains its intensity for weeks without fading into an unnatural hue. This means fewer touch-ups and less damage to my hair over time. Plus, the easy-to-use application and pleasant scent make the whole coloring process much more enjoyable for me.

Ultimately, Medium Brown from L’Oreal Preference isn’t just about changing my hair color—it’s about boosting my confidence and feeling my best every day. It’s a reliable choice that keeps my hair looking vibrant and healthy, which is why I believe it’s an essential addition to anyone’s hair color options.

My Buying Guides on L’Oreal Preference Hair Colors Shades Medium Brown

When I decided to switch up my hair color, I found myself drawn to L’Oreal Preference hair colors, especially the medium brown shades. If you’re considering this brand and shade, here’s what I learned from my experience that might help you make a confident choice.

Why I Chose L’Oreal Preference Medium Brown

I wanted a rich, natural-looking medium brown that wouldn’t fade quickly. L’Oreal Preference promised vibrant, long-lasting color with a natural shine, which really appealed to me. The range includes several variations of medium brown, so I could pick a shade that matched my skin tone and personal style.

Understanding the Shades Available

The medium brown shades in the L’Oreal Preference line vary from warm to cool tones. For example:

  • Medium Brown (4): A classic, neutral brown that suits most skin tones.
  • Medium Ash Brown: Has cooler, ashy undertones, great if you want to avoid warmth.
  • Medium Golden Brown: Features warm, golden highlights for a sun-kissed look.

I recommend checking the undertones carefully because it really affects how the color complements your complexion.

Application and Coverage

One thing I appreciated was the easy-to-follow instructions and the included developer and conditioning treatments. The formula covered my gray roots and previous color evenly, which can be tricky with medium brown shades. The scent was mild, and the application didn’t irritate my scalp, which was a relief.

Longevity and Maintenance

After using the L’Oreal Preference medium brown color, I noticed the vibrancy lasted for about 6 to 8 weeks without significant fading. The included conditioner helped keep my hair soft and shiny. To maintain the color, I recommend using color-safe shampoos and minimizing heat styling.

What to Consider Before Buying

  • Hair Condition: If your hair is very damaged or bleached, you might want to do a strand test first.
  • Desired Result: Medium brown shades can look different depending on your natural hair color. If you’re darker or lighter, the final shade may vary.
  • Allergies: Always do a patch test to avoid any allergic reactions.

Where to Buy and Pricing

I found L’Oreal Preference medium brown hair colors easily at drugstores, big-box retailers, and online. Prices are generally affordable, offering good value for salon-quality results at home.

Final Thoughts

Choosing a medium brown shade from L’Oreal Preference was a great decision for me. The color was vibrant, natural, and long-lasting, and the application process was straightforward. If you want a dependable at-home hair color with beautiful medium brown options, this line is definitely worth trying. Just remember to consider your skin tone and hair condition for the best results!

Author Profile

Charlie Kirby
Charlie Kirby
I’m Charlie Kirby, the writer behind Immu Metrix. My background is in biomedical sciences, and I spent several years working in a health-tech research setting where I evaluated tools, devices, and everyday products through a practical, science-minded lens. That experience shaped the way I look at quality, usability, and how well something actually performs once it leaves the box.

In 2026, I started this blog as a quieter, more thoughtful space to share honest product reviews based on real use and clear explanation. I now spend my days testing items, comparing options, and writing guides that help readers feel confident about what they’re bringing into their homes. Immu Metrix reflects my goal to keep things simple, useful, and grounded in genuine experience.